PART OF LEXICAL RESOURCE – ADVERTISING VOCABULARY
Let’s learn Advertising Vocabulary
If you want to appear in IELTS examination, you need to strengthen your lexical resource part. All the candidates are aware that lexical resource contribute 25% of the weightage in the total scoring whether it is of the speaking or it is of the writing. You need to be very good at the vocabulary, but as it shows that diversification of the words in your language and if you would add on number of vocabulary words and you are very careful to words your words repetition. Then definitely you would be able to score higher.
Plethora of words can be found related to different topics
Advertising
This topic can be considered complex. Using such words in the IELTS exam will increase your chances of showcasing your vocabulary and making a good impression on your IELTS examiner! This blog will take you through some of the most important Advertisement Vocabulary IELTS.
PART OF LEXICAL RESOURCE
List of Advertisement Vocabulary IELTS
Below is the list of advertising-related vocabulary that can help you frame your answers better and get a good IELTS band score.
Billboards: These are huge signboards often placed on roads or at stadiums to advertise brands.
TV Commercials: Short films on TVs that are advertising a product. It is one of the most persuasive forms of advertising.
Magazine Ads: Putting up small posts on a magazine to advertise a particular product. These ads are very specific and only target a particular population.
Radio Advertising: This type of advertising focuses only on a specific group in the target audience – the people who listen to radio stations.
PART OF LEXICAL RESOURCE
Email Advertising: Advertising your product or service by sending direct emails to your prospective customer is email advertising. It is one of the widely used and one of the most cost-effective ways of advertising today. However, the chances of your mailer ending up in junk mail are also high, as people receive over 100 email ads every day.
TV Commercials: Short films on TVs that are advertising a product. It is one of the most persuasive forms of advertising.
Magazine Ads: Putting up small posts on a magazine to advertise a particular product. These ads are very specific and only target a particular population.
Radio Advertising: This type of advertising focuses only on a specific group in the target audience – the people who listen to radio stations.
Email Advertising: Advertising your product or service by sending direct emails to your prospective customer is email advertising. It is one of the widely used and one of the most cost-effective ways of advertising today. However, the chances of your mailer ending up in junk mail are also high, as people receive over 100 email ads every day.
PART OF LEXICAL RESOURCE
Flyers: They are small leaflets printed and handed out to customers in person. Although very effective, they are costly and often difficult to execute.
Internet Pop-Ups: These small advertisements can often be spotted on many blogs and other social media platforms. Although attention-grabbing, they can sometimes annoy the customer.
Tantalising: Something that creates excitement by subtle teasing.
Example: Advertisers go bold and make use of tantalising visuals to entice their consumers.
Classified Ads: These ads are displayed in newspapers. They are hardly used these days for selling products and services. Although very effective, they are costly and often difficult to execute.
Internet Pop-Ups: These small advertisements can often be spotted on many blogs and other social media platforms. Although attention-grabbing, they can sometimes annoy the customer.
Tantalising: Something that creates excitement by subtle teasing.
PART OF LEXICAL RESOURCE
Classified Ads: These ads are displayed in newspapers. They are hardly used these days for selling products and services.
Cold Calling: Here, salespersons reach out to their first-time customers through telemarketing or door-to-door visits. This way of advertising is called cold calling.
Jingle: The music that often accompanies any commercial. This can be simply a tune or even a full-fledged song with lyrics.
PART OF LEXICAL RESOURCE
Bombard: To attack someone continuously.
Brand Awareness: To acquaint a customer with a brand, its product, and its core values.
Product Placement: The appearance of a particular product or a brand in TV or films to give exposure to it.
Buying Power: It refers to the financial capacity of a person to buy something.
PART OF LEXICAL RESOURCE
PART OF LEXICAL RESOURCE